There is no silver bullet when it comes to driving traffic to your website. Visitors can end up on your website in a multitude of ways, whether it’s through a search engine or through word of mouth. Generating traffic for your website is a constant struggle; it never stops and requires a lot of attention. That said, it’s not impossible to drive traffic to your website. Just be patient and you’ll start seeing results.
Let’s explore a couple of tips and trick, that’ll have your website flooded with visitors.
Captivate your users with headlines
Don’t resort to clickbait for this (it might get you users once but they won’t return again). Employ enticing and provocative titles that will grab your reader’s attention. If your website has a good amount of high-quality content, with lacklustre headings, try editing them to be more alluring. It will help make your content more shareable and rank it better in search engines. That brings us to our next point.
Optimize for search engines
Studies have shown that websites that show up on the first page of Google’s search results get the most amounts of clicks. It shows how critical SEO (search engine optimization) is to get your website some exposure.
Since Google constantly changes its search algorithm, it means that your optimization efforts should be an ongoing effort, not a one-off effort. SEO Cairns requires a lot of effort and time, but it’s the difference between no visitors and good visibility.
Go Viral
Generally, viral content tends to be brief and current, while eliciting strong emotions from the public. Of course, there is no sure shot way of going viral, but done properly it can lead to long-lasting traffic. You can consider the following for ideas:
- What is currently trending?
- Do you have a controversial take on a subject?
- Do you have access to any hidden information?
- Do you have any unconventional hacks, crafts or tips to share?
Remember to top it off with an alluring headline, which falls in line with the rest of your work.
Utilize social networks
Given that the number of social media users is increasing day by day, using social media for driving traffic to your website, is a no brainer. Post your latest articles or blog posts to Facebook, Twitter, Pinterest or any other social networks. Don’t forget to add some personality int your posts in line with your brand image.
While allowing you to display your content, social networks provided you with a way to interact with your customers and followers. Whether by replying to a comment on your post or by asking for their opinion fosters engagement, driving a lot of traffic to your website.