May 26th, 2010

How to avoid SPAM?

Shifted Pixels strongly recommends that for your next email marketing campaign, read through the following tips and recommendations to avoid your email getting caught in SPAM filters.

This list is a description of exactly which words the filter looks for and where the filter looks for them.

  • First 8 characters of From are digits
  • Subject contains “advertisement”
  • Body contains “money back “
  • Body contains “cards accepted”
  • Body contains “removal instructions”
  • Body contains “extra income”
  • Subject contains “!” AND Subject contains “$”
  • Subject contains “!” AND Subject contains “free”
  • Body contains “,000″ AND Body contains “!!” AND Body contains “$”
  • Body contains “Dear friend”
  • Body contains “for free?”
  • Body contains “for free!”
  • Body contains “Guarantee” AND (Body contains “satisfaction” OR Body contains “absolute”)
  • Body contains “more info ” AND Body contains “visit ” AND Body contains “$”
  • Body contains “SPECIAL PROMOTION”
  • Body contains “one-time mail”
  • Subject contains “$$”
  • Body contains “free”
  • Body contains “order today”
  • Body contains “order now!”
  • Body contains “money-back guarantee”
  • Body contains “100% satisfied”
  • To contains “friend@”
  • To contains “public@”
  • To contains “success@”
  • From contains “sales@”
  • From contains “success.”
  • From contains “success@”
  • From contains “mail@”
  • From contains “@public”
  • From contains “@savvy”
  • From contains “profits@”
  • From contains “hello@”
  • Body contains ” mlm”
  • Body contains “@mlm”
  • Body contains “///////////////”
  • Body contains “check or money order”

To check the SPAM compliance of your email prior to sending it, go to: http://www.melon.com.au/tools/spamcheck/

Alisdair Blackman is Managing Director of Shifted Pixels and has been a pioneer in the field of online marketing. With over 13 years experience in working with clients to devise strategies that bring about the best return on investment, he is a trusted authority and specialist in areas of commercialisation and monetisation and an avid content syndication expert.

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Call Shifted Today on 02 8005 1568 At Shifted Pixels we go the extra mile to ensure that whatever work we do be it strategy, planning, design, development, online marketing, media buying yields a tangible net benefit. Give us a call, we would love to help your business grow online! See what shifted pixels has to offer