May 24th, 2010
As you might know Steve Jobs was the founder of Apple Computers and in his timeĀ has done some revolutionary things, besides starting apple, he also brought Pixar to the fantastic animation studio that it is, not to mention helped redesign the way we listen to music not to mention he shaped the way we now use our mobile phones and personally,and I am a huge fan of the web design that the apple website uses.

Via: Online Schools and thanks to Mitch for the head up
Tags: internet
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At Shifted Pixels we go the extra mile to ensure that whatever work we do be it strategy, planning, design, development, online marketing, media buying yields a tangible net benefit.
Give us a call, we would love to help your business grow online!
August 11th, 2008
I came across a new Australian concept for a social networking site:
complementu.com.au
“A social networking interface connecting people who shared a moment. Despite age, sexuality, geographic location. ComplimentU is an outlet for positive comments guaranteed to put a smile on the face”.
Interesting idea. Great website. But will it be popular in a world where every second startup is a new idea for a social network? Or on a web where every second site is some form of social network?
It strikes me that this site may work better as an app on Facebook. But who am I to judge.
Good job on the site – always happy to plug an Aussie web entrepreneur.
Tags: communities, Fun, internet, social media, social networking
Call Shifted Today on 1300 144 367
At Shifted Pixels we go the extra mile to ensure that whatever work we do be it strategy, planning, design, development, online marketing, media buying yields a tangible net benefit.
Give us a call, we would love to help your business grow online!
October 29th, 2007
Interesting news from the ACCC who say that Consumers consider blogs as reliable and as influential as mainstream media.
Sounds like call to action for online reputation monitoring
Its also interesting to consider how the ACCC see’s its role in new media. Will they try to control and censor australian bloggers and online review sites.
“CONSUMERS who get their news from the internet are likely to trust a blog for reliability as much as a mainstream media site, the competition watchdog said today.
“For a growing base of users, these are all equally valid sources of news, information, entertainment and gossip, and users are not necessarily discriminating between traditional and new sources.”"
“For regulators like the ACCC, it means ensuring regulation relied on during the last century does not become an irrelevant fallback position that fails to serve the public’s best interests,” he said”.
This is very cool but also scary, what has made the internet great is its total freedom. Will that be eroded by Australian governments and what can we do to ensure that bloggers cannot be held legally liable if they critisise an Australian Company online.
Source: Courier Mail
Tags: Blog, blogs, consumer, conversations, internet, Marketing, online, pr, PR 2.0, reputation, reputation management, reputation monitoring, sem, seo, social media
Call Shifted Today on 1300 144 367
At Shifted Pixels we go the extra mile to ensure that whatever work we do be it strategy, planning, design, development, online marketing, media buying yields a tangible net benefit.
Give us a call, we would love to help your business grow online!
October 4th, 2007
Apparently sprinters reach their highest speed right out of the blocks, and spend the rest of the race slowing down. The winners slow down the least. Its that way in most new business too.
The earliest phase is usually the most productive.
The striking thing about this phase is that its often completely different from what people think “business” looks like. When you think business you think suits, offices, boardrooms, reports. However most successful businesses are the opposite of this, and whats more they are probably the most productive part of the whole economy.
Why the disconnect? I think there’s a principle at work here: the less energy people spend on performance, the more they spend on appearance to compensate.
Whats worse is that the energy people spend on seeming impressive, actually makes their performance worse!
Suits, for example, don’t help people think better. I bet most executives at big companies do their best thinking when they wake up on Sunday morning and are making coffee in a bathrobe (or in the shower or reading a bedtime story to their kids). That’s when you have really big ideas! Just imagine what a company would be like if people could think that well at work all the time.
I don’t have a proposal for how to achieve this in the real world, but it did seem interesting to pry this topic open.
Sometimes i think professionalism is a dieing fad from the 1970’s. Today we want authentic, genuine products, partners, clients, suppliers and friends. Real people who do real work. No longer does the bland, fake “take a number and get in line” sterility of professionalism cut it for the informed, seasoned, advertising-hardened consumer.
What do you think, leave a comment on the blog…
Disclaimer: Thanks to Jessica Livingstone and Paul Graham for Inspiration
Tags: advertising, behaviour, communities, consumer, internet, Marketing
Call Shifted Today on 1300 144 367
At Shifted Pixels we go the extra mile to ensure that whatever work we do be it strategy, planning, design, development, online marketing, media buying yields a tangible net benefit.
Give us a call, we would love to help your business grow online!
August 7th, 2007
We just bumped into a podcast from mid 2006 from PodWorkx that we thought was was quite interesting to see some early perspectives on podcasting and the role of consumer consumer generated media coming into play.
Click to Download – PodWorkx.com – An interview with Mick Stanic.mp3 (27.86 MB)
Today we had the pleasure of interviewing Mick Stanic. Co-Founder of ThePodcastNetwork and founding GM/EP at Singleton OgilvyInteractive. We talk about the state of the podcasting industry aswell as how Advertising and Media companys can relate to Podcasting as a technology and as a marketing channel. Thanks Mick!
Disclosure: PodWorkx is now part of the Shifted Group, Copyright 2007
Tags: advertising, communities, internet, Marketing, online, podcasting, Startups
Call Shifted Today on 1300 144 367
At Shifted Pixels we go the extra mile to ensure that whatever work we do be it strategy, planning, design, development, online marketing, media buying yields a tangible net benefit.
Give us a call, we would love to help your business grow online!
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