Sunday, December 16, 2007

How to explain to the old economy people (or your parents) why blogs matter (Video)

What is a blog?

Why do they matter?

Why should i care?

Thanks Servant of Chaos

Labels: Blog, blogs, consumer generated media, conversations, Sydney Web Marketing, web 2.0

Posted by Nick HaC @ 4:44 PM

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Monday, October 29, 2007

Top 50 Female Australian Bloggers

Its cool to see lists of Top local australian bloggers, whats even cooler to see is a list of Australian Female Bloggers.

Given most bloggers are male and US based, its nice to see this niche being represented.

http://www.allforwomen.com.au/top-50-australian-womens-blogs/

Labels: Blog, blogs, communities, consumer, online blog monitoring, Online PR

Posted by Nick HaC @ 9:02 PM

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Blogs as reliable as mainstream media says Australian Competition and Consumer Commission

Interesting news from the ACCC who say that Consumers consider blogs as reliable and as influential as mainstream media.

Sounds like call to action for online reputation monitoring :P Its also interesting to consider how the ACCC see's its role in new media. Will they try to control and censor australian bloggers and online review sites.

"CONSUMERS who get their news from the internet are likely to trust a blog for reliability as much as a mainstream media site, the competition watchdog said today.

"For a growing base of users, these are all equally valid sources of news, information, entertainment and gossip, and users are not necessarily discriminating between traditional and new sources.""

"For regulators like the ACCC, it means ensuring regulation relied on during the last century does not become an irrelevant fallback position that fails to serve the public's best interests," he said".

This is very cool but also scary, what has made the internet great is its total freedom. Will that be eroded by Australian governments and what can we do to ensure that bloggers cannot be held legally liable if they critisise an Australian Company online.

Source: Courier Mail

Labels: Blog, blogs, consumer, conversations, internet, Marketing, online, pr, PR 2.0, reputation, reputation management, reputation monitoring, sem, seo, social media

Posted by Nick HaC @ 12:29 AM

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Thursday, August 16, 2007

Get Shifted! TV - Now Live at www.ShiftedPixels.TV

We have setup a dedicated WEB TV show at http://www.ShiftedPixels.tv

Please feel free to check it out and dont forget to subscribe by email in the menu

Labels: Blog, podcasting, video

Posted by Nick HaC @ 2:01 PM

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Friday, July 27, 2007

Twitter and the power of influencer communities

We have blogged about Twitter and emerging lightweight social networks over the past few months. This week in Sydney was the first STUB meeting (Sydney Twitter Underground Brigade), a group of 100 or so sydney twitterers. We were pleased to attend and meet the other elite emerging web 2.0 community influencers.

The interesting aspect of the twitter community, is that the majority of members are either

Internal influencers within companies
Change drivers within digital agencies
Influential bloggers and podcasters
Jerky corporates trying to understand and exploit the social media space (like telstra)
Awesome net-savvy community engager's from non evil companys (like microsoft)

You can catch some interviews from the evening at the NetX Blog. One of our team was lucky enough to have a few words. (Download the Nick HaC Shifted Pixels Interview)

If your on twitter, you can connect with us at http://twitter.com/nickhac or http://twitter.com/shiftedpixels

Dave King of our own St Edmonds Lab hypothesizes that Twitter circles can amplify existing social circles Download MP3 (2.3M)

Nick Hack of Shifted Pixels imagines casual group gatherings that are instigated and organized through Twitter bursts. Download MP3 (1.8M)

Cathy Edwards of the Telstra Chief Technology Office points to the corporate dimension of Twitter: Maintaining and deepening business relationships Download MP3 (2.5M)

Ian Grant of Sound Alliance sees worldwide fan circles spontaneously forming around live gigs, bands and music minutiae. Download MP3 (1.9M)

David Whittle evaluates the true data amassed through Twitter. He envisions that the constant messages about state create new marketing opportunities Download MP3 (3.7M)

Labels: Blog, communities, consumer, online, pr, social networking, web 2.0

Posted by Nick HaC @ 10:12 PM

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Wednesday, June 20, 2007

Free Introductory guide to Social Media

Our friend Trevor Cook, a well known blogger and PR guru, has released a fantastic online guide to Social Media.

What is Social Media?

The online communities, technologies and practices that people use to share news, opinions, insights, experiences, and perspectives.

The paper includes lots of new stuff on emerging communities such as second life, wiki's, twitter, myspace, facebook aswell as "traditional" social media - blogs, rss, podcasts and more.

Check it out - Guide to Social Media

Labels: Blog, communities, consumer, mark, Marketing, online, pr, reputation, social networking, web 2.0

Posted by Nick HaC @ 11:46 AM

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Monday, April 16, 2007

Shifted Pixels Blog Launched

Labels: Blog

Posted by Nick HaC @ 9:10 PM

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ShiftedPixels

Sunday, December 16, 2007

How to explain to the old economy people (or your parents) why blogs matter (Video)

Monday, October 29, 2007

Top 50 Female Australian Bloggers

Blogs as reliable as mainstream media says Australian Competition and Consumer Commission

Thursday, August 16, 2007

Get Shifted! TV - Now Live at www.ShiftedPixels.TV

Friday, July 27, 2007

Twitter and the power of influencer communities

Wednesday, June 20, 2007

Free Introductory guide to Social Media

Monday, April 16, 2007

Shifted Pixels Blog Launched

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