Are you looking to increase conversions, gain more blog subscribers, amplify your authority and extend your bottom line?
Good web copy holds the answers!
10 Tips For Writing Effective Web Copy
1. Make sure content is easy to read so its at a high school level would be best
2. Write in a casual style as it was from me to you,
3. Make your content Drive Actions such as moving towards a solution
4. Write with search engine considerations, especially titles e.g. Great sydney web design agency
5. Create Effective though provoking headings that summarise the paragraph below
6. Remember to write keyword rich heading and title tags for each page
7. Provide links throughout the body and connections to other pages in your website
8. Write effective summaries at the start of each page, and conclusions at the end
9. Sell your businesses benefits not features, people love to know what it will do from them
10. Edit. Then edit twice more! The print it off and read it out loud.
For more in-depth reading on this subject click here
- Think before you write
- Complete a draft before you edit
- Edit before you publish
- Give it a global edit, checking structure, voice, and scannability.
- Give it a line edit, checking flow, clarity, and concision. - - Proofread by reading aloud.
- Publish
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