" /> , Sydney Marketing Agency, Sydney Advertising Agency," /> <body topmargin=0><script type="text/javascript"> function setAttributeOnload(object, attribute, val) { if(window.addEventListener) { window.addEventListener("load", function(){ object[attribute] = val; }, false); } else { window.attachEvent('onload', function(){ object[attribute] = val; }); } } </script> <iframe src="http://www.blogger.com/navbar.g?targetBlogID=1295644281075501426&amp;blogName=Shifted+Pixels+Blog&amp;publishMode=PUBLISH_MODE_FTP&amp;navbarType=BLUE&amp;layoutType=CLASSIC&amp;searchRoot=http%3A%2F%2Fblogsearch.google.com%2F&amp;blogLocale=en_US&amp;homepageUrl=http%3A%2F%2Fwww.shiftedpixels.com.au%2Fblog%2F" marginwidth="0" marginheight="0" scrolling="no" frameborder="0" height="30px" width="100%" id="navbar-iframe" allowtransparency="true" title="Blogger Navigation and Search"></iframe> <div></div>

Monday, October 22, 2007

When online editorial meets banner advertising

Check out this unfortunate clash on SMH.com.au.

This kind of Editorial/Advertising clash would be difficult to find in traditional media, however with computer assisted banner ad placements we might see more and more of this online.

On one hand it may make sense for telstra to advertise here, maybe to try and overcome negative sentiment from the editorial. On the other hand telstra might be upset by this computer generated irony, and may request their adverting dollars back from SMH.

Labels: , , , ,


Posted by Nick HaC @ 10:31 AM

Subscribe

Subscribe to receive this blog via email

Subscribe to Our RSS Channel

Follow Me on Twitter

Categories