Facebook’s changing user demographics

Over at AdRants there is an interesting post on Facebook’s recently changing user demographics.

“Perhaps to the dismay of students across the nation, 40 percent of Facebook’s audience, following the lifting of membership restrictions in September 2006 , is now over the age of 34. It’s not like we didn’t see this coming since day one. What was once an exclusive social network for 18-22 year olds (or anyone with a .edu address) is now home to the masses. The much older masses according to new figures from comScore.

Since September 2006, membership has jumped 89 percent from 14 million to 26.6 million as of May 2007. Fully 10.4 million members are 35 or older. Though that’s a significant shift, the biggest growth came from the 25-34 set which jumped 181 percent and the 12-17 set which jumped 149 percent.”

There is also rumor in the VC community that FaceBook will be picked up by Google. You might remember Facebook declined an $800m USD offer in mid 2006. Given Google’s recent acquisition of YouTube and DoubleClick for 2bill+ a piece, there is some speculation that Facebook may be on the market for more than 4 Billion USD. Wow

Interesting times ahead for the facebook community.

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